How do I stop itching down there?

Vaginal and vulvar itching affects women of all ages. One study suggests that as many as one in 15 women suffer from vulvar issues by the age of 40, and itching associated with vaginal dryness is even more common during perimenopause and after menopause. 


But before you can determine how to stop the itching, you must know why you itch. 

What causes vaginal and vulvar itching?

If you’re experiencing vaginal itching, burning, or pain that’s interrupting your daily life, has been going on for a while, or is accompanied by other symptoms, see your doctor to rule out the following:

  • Skin disorders

  • Autoimmune disorders

  • Infections 

  • Sexually transmitted diseases

Can hormones cause vaginal and vulvar itching?

Hormonal fluctuations are another cause of vaginal itching. 

During a woman’s childbearing years, her ovaries produce a great deal of estrogen. As she ages and her ovaries begin to shut down, estrogen levels fall.

Perimenopause often lasts several years and leads up to a woman’s last menstrual cycle. During perimenopause estrogen levels fluctuate, causing moisture levels in the skin to do the same.

Closer to menopause and after, low estrogen levels lead to vaginal atrophy, which can also be experienced as dryness, burning, and itching.

Other reasons a woman’s hormones may be in flux, or her estrogen may be low:

  • Recent childbirth 
  • Breastfeeding
  • Anti-estrogen drugs used to treat breast cancer or endometriosis
  • Cancer treatments such as chemotherapy and radiation
  • Removal of the ovaries

Any of these can cause vaginal dryness and, therefore, itching.

If you’re experiencing vaginal and vulvar itching that’s disrupting your daily life, has been going on for a while, or is accompanied by other symptoms, see your doctor. But if there’s not a reason that calls for medical treatment, a high-quality vulvar and vaginal moisturizer could be all you need. 

That’s why we created Mia Vita Gel and Mia Vita Personal Lubricant & Moisturizer. Available without a prescription, our water-based products are made without hormones from hyaluronic acid and vitamin E, which hydrate and protect delicate tissues. With regular use, they can make a big difference in itching, burning, and pain.


  • The Advance System

    The Advanced System


    For women with the most severe symptoms, The Advanced System is a daily care regimen for vaginal dryness inside and out.